E-commerce keyword research is where profitable Shopify SEO really starts. Because the keywords you choose determine whether Google sends you random visitors or actual buyers. If you’re a Shopify store owner who wants more organic traffic that can turn into real sales, this video will show you how to find low-competition, buyer-intent keywords, sort them by funnel stage, map them to the right pages, and focus on the searches that can make money sooner instead of years from now.
You’ll walk away with a simple ecommerce keyword research process you can use to build a smarter SEO plan, avoid wasting time on vanity traffic, and give your store a better shot at ranking for the terms that actually matter.
00:00 – Why Your Shopify Store Is Not Getting SEO Traffic
01:13 – Why Most E-commerce Keyword Research Fails
02:41 – Top, Middle, and Bottom Funnel Keywords Explained
04:29 – Free Keyword Research Tools for Ecommerce Stores
06:06 – Best Paid SEO Tools for Ecommerce Keyword Research
07:35 – How to Find Money Keywords That Generate Sales
08:46 – Keyword Mapping for E-Commerce SEO
09:58 – Simple SEO Plan for New Shopify Stores
10:11 – Start With Your Top 50 Products
10:21 – Expand Product Keywords With SEO Tools
10:38 – Build a Keyword Map for Every Page
10:47 – Optimize Product and Category Pages First
11:09 – Build Supporting SEO Content
11:48 – Use Buyer Keywords for Google Ads Too
12:05 – Turn Shopify Keywords Into Rankings and Sales
Powered by Search Pros
© 2026 All rights reserved